Police Watches

Authorised retailer for Police Watches. Police are a well respected Italian clothing brand who are well known for their sunglasses and fragrance range, as well as quality watches. Over the years they have had brand ambassadors like Bruce Willis, Antonio Banderas and David Beckham. Police watches have a unique style which stands out amongst the crowd and they are the brand of choice for people who want to express their uniqueness through fashion.

Brand History

Police were launched in 1983, specialising in designing sunglasses and their unique style made them incredibly successful. In 1997 Police released their first fragrance and in 2003 they released their first wristwatch. Police have always demonstrated that they are a brand for unique people and, as well as being the brand of choice for unique celebrities, they have tried to demonstrate that they are for people in normal occupations too. In 2009, Police ran a competition called "Are Younique?" The campaign chosen Andrea Garbolino as the face of the company in the 2010 campaign, making a change from celebrities like David Beckham, George Clooney and Bruce Willis.

Be Unique

Charismatic, stylish people like David Beckham and George Clooney don't let their fashions choose who they are, they use fashion to display their uniqueness... and they wear Police! Police explain that their watches confirm their mission: "The diffusion of a cosmopolitan lifestyle for trendy, non-conformist, and off-beat individuals who decide to keep their own time with police time!"

Top Quality Materials

Police watches are incredibly well built with top quality materials. As well as using the watch to show off your unique style, you can always rely on your Police watch to tell you the time. Watches like the Police 14386JS Gents watch and the Police Python Men's watch are examples of unique style combined with top reliable, top-quality build.

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