As we settle into the new year, we start to gain an understanding of what is going to be trending over the next 12 months. For those fashion-conscious people, this is a time when they can determine what trends they want to follow and those they want to ignore. Within the horology industry, there can be a variety occurring at the same time. Some can be new, whilst others can be carried over from years before. Therefore, it is important to always hold on to your watch; you never know what trends could repeat themselves in the future. As a result of this, we have curated a list of our upcoming watch trends for 2024. Keep reading if you want to see what these are.
Our Top 5 Upcoming Watch Trends for 2024
1. Square-shaped watches
With a twist of modernity, square-shaped watches redefine elegance. They depart from the classic circular dial, however, they create a bold statement on the wrist. Embracing this trend is a way to push boundaries and set a new standard for the contemporary style. Even though they adopt an unusual shape, the watches themselves still have an air of sophistication surrounding them. They are timeless and versatile pieces that can be worn on any occasion, hence why we believe they are an upcoming watch trend for 2024.
Swatch Bioceramic What If… Black (33.25mm) White Dial / Black Strap SO34B700
This watch is part of Swatch’s ‘Bioceramic What If? Collection’. The collection plays on the idea of ‘what if’ the first Swatch ever made wasn’t round but square. This model features a white dial with black baton indices. The dial exhibits central black hour, minute and seconds hands with a weekday and date display at the 3 o’clock position. For optimal readability the hour and minute hands are filled with SuperLumiNova. A black bioceramic square case is what gives the watch its distinctive look. It features edge-to-edge biosourced glass which gives a side view of the watch’s indices. Securing the watch on the wrist is a biosourced black strap and a printed battery cover on the case back depicts one of the watch faces that inspired this black square watch.
2. Colourful dials
Colourful dials are no doubt making a comeback in horology. From fiery red to pastel pink, the range is endless. They make great statement pieces and reflect an individual’s style perfectly. Watch enthusiasts are starting to embrace a palette that goes against traditional norms; as they see more colour, it is becoming more appealing to them. Therefore, we believe that colourful dials will be one of the upcoming watch trends of 2024 and due to their rise in popularity, remain a trend for years to come.
Citizen Tsuyosa Automatic (40mm) Sunray Yellow Dial / Stainless Steel NJ0150-56Z
The vibrant yellow used in the dial of this Citizen Tsuyosa creates an extremely optimistic image. Wearing this watch will not only brighten up your day but also your wrist! The dial features luminescent silver hour, minute and second hands alongside a date aperture at the 3 o’clock position. These simple features do not take away from the bold dial, instead they complement it and tie the look together. A scratch-resistant sapphire crystal protects the dial, so you can be assured that the watch won’t succumb to wear and tear. It is extremely durable and this is further showcased through the high-quality stainless steel case and bracelet. The watch is powered by an automatic movement which can be viewed through the exhibition case back. It is also water resistant up to 50 metres, making it a great choice for day-to-day wear.
3. More collaborations
2023 saw the horological world embrace collaborations like never before. They are powerful driving forces for anyone with an interest in watch collecting, and as a result, become incredibly valued timepieces. Although collaborations have been around for a few years, last year saw the industry perfect the craft. Now that watch brands have a greater understanding of the relationships between themselves and their partners, we are certain that a rise in collaborations will be one of the prominent watch trends of 2024.
ORIS Pro Pilot X Kermit Edition (39mm) Green Dial / Titanium | Calibre 400 | 10 Year Guarantee 01 400 7778 7157-SET
A product of Oris’ collaboration with Disney, the light-hearted Pro Pilot X Kermit celebrates everyone’s favourite puppet amphibian. By incorporating a childhood icon into their design, Oris’ intention was to encourage people to bring enjoyment into the everyday. A cheerful Kermit makes an appearance through the date window on the first of every month – this is dubbed as ‘Kermit Day’. The dial on the timepiece is bright green with contrasting white baton indices and silver-tone hands. Although it has a fun appearance, the watch itself is a highly functional piece. It is fitted with Calibre 400 which is Oris’ first in-house automatic movement; it is accurate to -3/+5 seconds per day and has a power reserve of 120 hours.
4. Minimalistic designs
In contrast to the oversized and flashy watches that were popular in previous years, we believe 2024 is the year of minimalistic designs. These watches feature clean and simple lines with minimal branding. They allow for versatility and timelessness, making them a popular choice for many. A more refined look can be created when wearing a watch with this design and you can easily transition the watch from day to night wear. If you want a watch that will last forever and never lose its appeal, you should choose one that adopts a minimalistic nature.
Calvin Klein Minimalistic T-Bar Quartz Stainless Steel Watch 25200137
This Calvin Klein women’s watch has a minimal and clean design, making it perfect for everyday styling. The white dial is adorned with silver hour and minute hands and complemented by crystal-set indices. It is protected by relatively hard and durable mineral glass, so it withstands rather well in normal use. Securing the watch on the wrist is a stainless steel bracelet that fastens with a fold-over clasp. The decision to have the case and bracelet made from the same material adds to the watch’s minimalist design; nothing clashes with each other. Overall, it is a fantastic piece that complements any outfit and adds an air of elegance to your wrist. Thanks to its clean aesthetic, it will never go out of style.
5. Rise of smartwatches
With the growing popularity of the ‘Internet of Things’, smartwatches can now connect to other smart devices like phones and fitness trackers. This has made them more attractive for many consumers. Smartwatches can do so much more than just tell the time; they can track your health goals, and even allow you to send messages directly from your wrist. More people are tracking their health and wellness in ways they never have before, hence why we believe a rise in smartwatches will be one of the upcoming watch trends of 2024.
Garmin Venu 2 | 45mm Slate Stainless Steel Bezel | Black Leather Strap (plus Black Silicone Strap) 010-02430-21
This GPS smartwatch has advanced health monitoring and fitness features to help you better understand what’s going on inside your body. With more than 25 preloaded GPS and indoor sports apps, you can track all the ways you move. As well as this, there are plenty of other features that guide you along your health and fitness journey. A unique feature of this watch is the ability to track women’s health; you can log symptoms, get exercises and nutrition education and more when paired with the Garmin Connect app. From durable Corning Gorilla Glass to the sleek stainless steel bezel and comfortable silicone strap, this smartwatch is ready for anything. Allowing you to get in tune with your mind and body, it is the perfect companion for anyone tracking their health this year.
What did you think of our upcoming watch trends for 2024? Will you be following any? Let us know in the comments!
