Casio G-SHOCK Partners with Legendary Graffiti Artist STASH on Limited Edition Collaboration Watch
CASIO G-SHOCK PARTNERS WITH LEGENDARY GRAFFITI ARTIST STASH ON LIMITED EDITION COLLABORATION WATCH
New GA100 Model Features Original Splash Pattern and Unique Spray Can Packaging
On the 25th April Casio G-SHOCK announced that the brand was collaborating with the legendary New York street artist, STASH. The new model is a limited edition run and comprises of a black on black print of aerosol caps with an overlay of blue spray dripped style pattern. The watch was designed as a world first and exclusively to Casio G-SHOCK by STASH himself. The model number is GA100ST-2A and it comes inside a one of a kind spray can packaging with can be opened to reveal the watch carefully packaged inside. The packaging also features the STASH logo.
STASH told Casio G-SHOCK in an interview that he has been a huge fan since the late 1980’s and siaid to Casio G-SHOCK “The community embraced G-SHOCK way early on because of the style, the ruggedness, they started in the early 80’s so they have a history and a legacy that has always resonated deeply with me.”
The watch was made available for the public to purchase from the 4th May so it is available now however it is exclusively sold in CONCEPTS which is a premium lifestyle boutique herlanded for their collaboration within their products and other products with huge worldwide brands such as Nike, Adidas, New Balance and Canada Goose.
“CONCEPTS is proud to provide our long-time friend and collaborator, STASH with a blank canvas to present his newest endeavor with G-SHOCK,” said Deon Point who is the Creative Director for Concepts. “STASH and G-SHOCK are both heritage staples in our industry and will continue to create important products for years to come.”
The GA100ST-2A has a number of features including those as standard on a Casio G-SHOCK, fully shock resistant and water resistant to 200M which makes this brand so renowned. The watch is magnetism resistant and has an auto LED light, it displays 48 cities + UTC on the world time. You are able to set 4 daily alarms and 1 snooze setting, it also includes a 1/1000 second stopwatch, countdown timer, speed indicator and 12/24 hour formats all within a reasonable 51.2mm case.
The watch will be on sale for a price tag of $170 which in GBP at this current time is £130.88 and as stated earlier will only be available from CONCEPTS NYC and Boston store locations on May 4th and May 5th until it is launched globally form the 6th May.
The GA100ST-2A will retail for $170 and will be available for purchase at CONCEPTS NYC and Boston store locations May 4th-5th, before its global release on May 6th.
About Stash
Born in 1967 in Long Island, New York Stash is considered one of New Yorks graffiti legends and was pivotal to the East Village scene back in the early 1980’s. His first exhibition was at the age of 17 where he showcased his first canvases alongside some of the popart pioneers Keith Haring and Jean-Michael Basquiat. While many of his contemporaries turned to Pop Art over a number of years, Stash stayed true to his roots, mostly working on trains until 1987 when he created his last underground piece alongside Zephyr.
About Concepts
Cambridge, Massachusetts was the birth place of Concepts and is where it opened its first store back in 1996 in Harvard Square. Ever since the early beginnings of footwear, street and skate culture the Concepts brand has pushed to develop an original and diverse business model and vision for their customers as original retail curators. Through retailing emergent products from opinion leading brands and collaborating with the largest names in sneakers and clothing, they have continued to push the Concepts brand globally. Surpassing 20 years in business, Concepts now has flagships in Dubai and New York City, and continues to be a leading presence among boutique retailers.
