Baselworld 2016
Baselworld 2016 is coming to a close and more than 145,000 attended the world’s greatest watch show from about 100 nations. There were some interesting new models, for example Bulova’s CURV curved chronograph and Movado’s Edge.
About 2.3% more journalists attended representing 4,400 people from the press.
As a whole 1,500 participants demonstrated their wares.
Willie Hamilton, chief executive of the CMJ, added: “Baselworld is the centre of the universe for eight days, because it’s where everybody from the watch and jewellery industry comes together on a positive note. It gives us a flavour of what’s ahead of us as all the brands are launching new products, and it’s also great to see the emerging brands which will be with us for the future.”
Other highlights include Inter City Group and its very own in-house women’s fashion brand, Daisy Dixon. Interchangeable straps will also remain popular.
Although some mid-level priced brands appeared keen to reposition themselves entirely, others lowered the price scale, offering great value to the consumer. The intention is obvious, watches made to sell through fast at an attractive price point. This will also help undermine the marketplace problems that have result in a booming gray market.
